If sales feel slow, it’s easy to assume families just aren’t interested. But in most cases, that isn’t true. Students care. Parents care. Seniors especially care. What’s usually missing isn’t interest, it’s strategy. Here are the most common reasons yearbook programs stall and exactly what you can adjust right now in March.
The school year has just begun, and your yearbook staff is probably buzzing with ideas about themes, coverage, and page layouts. But before you dive too deep into design, there’s a crucial piece to get rolling: fundraising.
